And acquisition is when one company takes over another an establishes itself as the new owner. It usually takes place through the buyout of the majority shares package. This implies the control of every asset of the sold company.

The asset acquisitions strategy consists in the buyout of assets instead of shares. The buyer company doesn’t want to take control over the seller, it just want to acquire some assets he considers of value.

Asset acquisitions process requires the monetary valuation of every asset to be purchased. It’s a costly process.